Kain Na - A n Educational Toy Lunchbox
Product Design - Packaging Design - Brand Identity
Bridging the gap between cultures through children’s toy foods
Kain Na by Culinary Kids, a branded toy company that specializes in educating children on food around the world, is a toy lunchbox set that aims to teach children diverse foods to alleviate misunderstandings in the lunchroom.
Duration: 2024 - 14 weeks
Tools: Adobe Illustrator, Adobe Photoshop, Rhino, Lasercutter
Materials: Basswood 1/8in, Paper, Wood Paint, Metal Hinges
The Lunchbox
This toy lunchbox would, ideally, translate to a variety of cultures educating children on different foods prominent within a corresponding culture. Through showcasing a diverse range of Filipino wooden food toys, the goal is to normalize the existence of different foods through play and create engaging environments during lunch without marginalization.
Educational Flashcards
The flashcards are to promote an understanding of different foods that would, ideally, nurture children’s understanding of different foods and to better understand them, without prejudice. The flashcards consist of facts that appeal to one of the three reasons to embrace the food, highlighting unique features about the culture through its cuisine.
Packaging Design
The packaging aims to appeal to children, with fun characters and compelling illustrations, while also considering things parents would be interested in, such as an educational aspect through flashcards and a description of the toy, to promote buying it and interacting with their child to facilitate play and understanding.
Brand Identity
Culinary Kids is a toy brand created for the toy lunchbox to better emphasize the importance of diversity in children’s toy foods, a core principle of the brand. Culinary Kids is meant to be fun, accessible, gender-neutral, and focus on exposing children to food around the world through a variety of playsets.
